You've seen The Entrance, you've spied on The Date, now Heineken switches bars on you, transforming a skeevy dive into a high-class jazz-tootin, babe-filled cocktail-style bar. Because the perfect beer calls for the perfect bar. I hope they serve Cosmopolitans.

The music in the spot is served by the suitably named Clairy Browne & the Bangin' Rackettes. The song: Love Letter

Ad agency: TBWA/Neboko
Art Director: Niels de Kuiper
Copywriter : Sander Volleman
Creative director : Jeroen van de Sande
Producer : Rosemarie Praaning
Strategy : Daan Remarque

Production : Stink London
Director : Martin Krejci
Executive producer : Edward Grann
Producer : Malachy McAnney
Offline editor : Fillip Malasek
Music : Clairy Browne the Bangin’ Rackettes
Intro music : The Ambassadors
Sound studio : The Ambassadors
Grading: Scott Harris (Glassworks) / Seamus O’Kane (The Mill)
Post production : Glassworks Amsterdam
Set art director : Max Gottlieb


Comments (2)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    What a commercial!!WOW Strong!!

    Jul 11, 2012
  • Hygge's picture

    All the more prove that TBWA just isn't Wieden&Kennedy.
    You can feel TBWA (that handles the Dutch account) telling Heineken that they too can make an international spot.
    They can't.

    Jul 11, 2012

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.