Heineken - The Switch - (2012) :90 (The Netherlands)
Posted by dabitch on 7. July 2012 - 18:12
You've seen The Entrance, you've spied on The Date, now Heineken switches bars on you, transforming a skeevy dive into a high-class jazz-tootin, babe-filled cocktail-style bar. Because the perfect beer calls for the perfect bar. I hope they serve Cosmopolitans.
The music in the spot is served by the suitably named Clairy Browne & the Bangin' Rackettes. The song: Love Letter
Ad agency: TBWA/Neboko
Director: Martin Krejci
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comments
- No one cares if you closed
1 hour 32 min ago - I haven't seen that since my
1 hour 51 min ago - And please don't waste your
2 hours 7 min ago - There's no argument to take
2 hours 13 min ago - What a terrifically
3 hours 39 min ago - You truly are a fucking
4 hours 5 min ago - can't believe you had death
4 hours 31 min ago - Ha! While I'm sure that was
7 hours 5 min ago - I'm so shallow on this but
7 hours 59 min ago - Coke is a great example of
10 hours 11 min ago


What a commercial!!WOW Strong!!
All the more prove that TBWA just isn't Wieden&Kennedy.
You can feel TBWA (that handles the Dutch account) telling Heineken that they too can make an international spot.
They can't.
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