Adland's Commercial Archive

 

Adland's Commercial Archive - more than 45,000 commercials.

 

Charlex and GSD&M Dance with AT&T - AT&T: Dancing Through DSL (2011)

Charlex and GSD&M Dance with AT&T - AT&T: Dancing Through DSL (2011)

Charlex is well known for its superior visual effects work and imaginative concepts. You can find all of those elements on display in their entertaining new :60 spot for AT&T, Dancing Through DSL.

The spot, as simple as it may seem on the surface, was actually borne out of a detailed treatment created by Charlex Director, Ryan Dunn. The spot sets out to create a storyline that effectively reveals all the benefits of AT&T's new high-speed Internet service in a single, transformative space.

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CASIO G'zOne Commando (2011) :30 USA

CASIO G'zOne Commando (2011) :30 USA

Kevin Ward of bi-coastal Original has directed a new, action-driven campaign for CASIO in which extreme athletes test the ultimate toughness of the company’s new G'zOne Commando™ wireless phone. Conceived by The Richards Group, the campaign comprises six spots and features elite athletes from surfing, BMX racing, adventure running and other sports.
In one spot, a boxer pounds a phone strapped to a heavy bag. It survives. In another, three phones are strapped to the hood and undercarriage of a rally car that then proceeds to roar through a rugged, dirt course. The phones continue to work flawlessly. The spots end with the tagline, "Shock resistant…water resistant…life resistant."

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CinemaxX - MAXXIMUM SOUND - (2011) 1:09 (Germany)

CinemaxX - MAXXIMUM SOUND - (2011) 1:09 (Germany)

When you're producing movies there are two themes you dream to work with: Fast cars and massive explosions. CinemaxX wanted everything.

Introducing a new sound system by Meyer Sound to their 30 movie theaters, CinemaxX commissioned the specialists from Schönheitsfarm, Acrobat and White Horse Music to create a spot all the way from concept to execution that makes full use of the new "MAXXIMUM SOUND" experience.

To visualize the crystal clear and highly differentiated sound we turned to a technique very popular in film making and translated it into the acoustic world:

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Wrigley's - Mint flavored parking tickets - (2011) case study

Wrigley's - Mint flavored parking tickets - (2011) case study

Funny, I've always said that there is no bad advertising media, just bad advertising ideas.
"What about parking tickets? That's a bad media! Nobody looks at the back of them!" one of my pals has always insisted.

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Rexona - Superhero Intern - Meteorite (2011) :30 (Argentina)

Rexona - Superhero Intern - Meteorite (2011) :30 (Argentina)

OH MY LORD! A mini meteor threatens the capitol! Quick, call the intern super hero! And hey check that out, the Copenhagen Opera house serves as the outdoor shot for the super-hero headquarters. Makes sense they'd use that place as HQ.

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Foot Locker - Newton - (2011) :30 (USA)

Foot Locker - Newton - (2011) :30 (USA)

Newton is haunted by that little thing called gravity, and all he really wanted was some hang time.

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Old Spice - Fabio / Hair - (2011) :30 (USA)

Old Spice - Fabio / Hair - (2011) :30 (USA)

Or rather, haaaaaaaaaaaaaaiiiiiiiiiiiiiiiiiiiiiiiiirrrrrrrrrr.

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