Müller FRijj - “Just feel the Urjj” (2025)
Müller FRijj’s latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
Takes: 606
Cost: est. £750,000
Voice: Garrison Keillor - "Isn't it nice when things just work?"
Trivia: "The full advert is divided in two - because the studio couldn't fit in all the kit at once. Just one second of computer generation is used to link the two halves - when an exhaust pipe rolls across the floor." - Michael Christie, Daily Record