about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (6)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    honda and w&k has made for such a great partnership! this is further proof.

    also, more choirs should beatbox.

    Jan 15, 2006
  • Dabitch's picture
    Dabitch

    I wanna see this choir do this live.

    Jan 16, 2006
  • shmulikber's picture
    shmulikber

    first impression, it doesn't leave me as awestruck as either "cogs" or "hate something". definitely doesn't mean i don't like it - because i do - just means i'm not 100% convinced the concept holds for a 2 min tvc.
    that said, it's a damn good idea...and surely one that will be remembered on la croisette come june...

    Jan 19, 2006
  • shmulikber's picture
    shmulikber

    forgot to add that it is also damn good, if not flawless, execution.

    Jan 19, 2006
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Great consept but do they really need 2 min?

    Jan 28, 2006

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