Honda - Pay Attention - (2011) :30 (USA)

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Posted by trust on 14. September 2011 - 8:38

Agency: RPA
EVP, ECD: Joe Baratelli
SVP, GCD: Jason Sperling
Senior Art Director: Hobart Birmingham
Art Director: Cheston Kwan
Art Director: Brian Farkas
Copywriter: Perrin Anderson
Copywriter: Tylynne McCauley
Jr. Copywriter: Josh Hill
SVP, Executive Producer: Gary Paticoff
Senior Producer: Isadora Chesler
Assistant Producer: Faye Armstrong

Live-action/Digital Prod Co.: Tool
Director: Evan Silver
DP: Scott Henriksen
EP(s): Brian Latt, Oliver Fuselier
EP Digital: Dustin Callif

Editorial: The Reel Thing
Editors: Sally Banta, Adam Parker
Executive Producer: Doug Klekner

Music: Mophonics

Telecine: MPC
Colorist: Mark Gethin

Your rating: None Average: 4.1 (22 votes)
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Submitted by AnonymousCoward on 19. September 2011 - 16:44.
AnonymousCoward's picture

I think this honda civic commercial is a dissgrace, If you have to sell sex inorder to sell a car you need to stop production and close doors, I dont want my children to see this one... It's a shame!!!

Submitted by AnonymousCoward on 15. October 2011 - 19:15.
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That's the whole point of the commercial is that you don't need sex to sell something! I think the commercial is genius and I get a kick out of it everytime I see it.

As far as kids are concerned, studies have proven that they should be limited to only about 2 hours a day of t.v. and you have control over what they see. Half the cartoons on t.v. are sexual in nature. You are not hiding anything from them. Parenting is what educates your kids.

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