Directed by Luis Gerard this little clip shows moms uniting to help another mom, which is exactly what the social network Hubwin-mamans.com enables moms to do. The search is on for the missing.

Agency : La Chose, Paris, France Creative Director & founder : Pascal Grégoire Art Director : Guillaume Ganty Copywriter : Victor Sidoroff TV producer : Nicolas Buisset Production Company : Magali Films Director : Luis Gerard Réalisateur : Luis Gérard Director of photography : Jaime Costas Sound and music : The Composer : Michel Korb

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.