In this charming 60, carpooling neighbours have a bit of a love triangle. Over the one neighbours car. When the broken foot neighbour allows his car pooling mate to get behind the wheel of the Sonata, it's love at first ride. The speed with which he becomes so comfortable in the Sonata, as if he owns it, is told in small changes of behaviour, is really quite funny. Finch's Nick Ball is the observant director who shot this for Innocean Australia.

Client – Hyundai Motor Company Australia
Managing Director, Oliver Mann
Senior Manager Marketing, Andrew Knox
Brand Communications Manager: Kate Fabian
Marketing Coordinator: Luke Hartin

Agency - Innocean
Creative Director: Scott Lambert
Creative: Mike Lind
Agency Producer: Tania Templeton
Group Business Director: Tim Hiley
Business Director: John Larkin
Business Manager: Raoul Gundelach

Production Company: Finch
Director: Nick Ball
Executive Producer: Rob Galluzzo
Producer: Julianne Shelton
DOP: Ross Emery
Editor: Seth Lockwood - Method
Sound design: Song Zu
Music Composer: Jonathan Dreyfus

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.