You know the formula by now, but how does a drab physiologist in a white lab coat with a clipboard celebrate? By outdoing Go on the treadmill. Oh yeah! Don't miss music teacher and bike technician in the campaign “Celebrations”.

Client: Indeed
Title: Celebrations
Agency: Sleek Machine, Boston
Agency Website:
Chief Creative Officer: Tim Cawley
Senior Integrated Producer: Ben Ouellette
Senior Copywriter: Jeff Marois
Senior Art Director: Jessica Ruggieri
Music: Skyrmish (‘Bike Technician’ & ‘Physiologist’)
Talent: Lita Ford, Bo Wade, Marcus Dorsey
Director: David Tindale
Production Company: Big Nest Creative
Editor: Nick Agri

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.