No battery lasts longer. As evidenced by the music coming from a 1949 Studebaker Champion Starlight Coupe . Simple premise, nice insight.

Client: Interstate Batteries
Agency: Firehouse

ECD: Tripp Westbrook
Creative Director: Everett Wilder
Art Director: Ryan Smith, AD
Copywriter: Harry Kisnick
Agency Producer: Chelle McDonald
Production Company: Interrogate
Director: Misko Iho
Executive Producer: Jeff Miller
Executive Producer: George Meeker
DOP: Tuomo Virtanen
Editor: Steve Prestemon
Production Designer: Hania Robledo
VFX Supervisor: Henri Pulla


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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.