Jack challenges Martha Stewart to a fight. Martha responds by ripping Jack's nose off. Uh-oh! Now they're going to have to hashtag fight it out over the social medias that nobody is watching because everyone is busy ordering pizza and opening beers for the super bowl.

Client: Jack in the Box

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.