Open on sunkissed streets in the neighbourhood of Los Angeles where sisters Serena and Venus Williams learned to play tennis, Dr Dre and Ice Cube launched their lucrative creative careers with NWA, a ridiculous amount of NFL players are from, and where a bunch of actors grew up, even Kevin Costner. Compton is home to 97,877 lives, and right now Compton's favourite son is Kendrick lamar, he has even received a key to the city of Compton, as well a whopping eleven nominations at the Grammy Awards. He won "Best Rap Album", "Best Rap Performance" & "Best Rap Song" for the song "Alright", "Best Rap/Sung Collaboration" and "Best Music Video" this year.

In this video, a bunch of Compton talents get together and rap and dance to "Alright" with Kendrick Lamar, each person getting an individual moment in the film, edited together. The result is a really nice clip of talent and people which makes the song even better, as the mantra chorus is repeated and culminates with a visit by Kendrick Lamar himself rapping the last bit. Good promo to whip up excitement before the Grammy awards that was published online and aired in conjunction with the Grammy's. Also, watch out, that little boy rapping is nipping on your heels, yo.

TBWA\Chiat\Day Chief Creative Officer: Stephen Butler Executive Creative Director: Brent Anderson Executive Creative Director: Fabio Costa Creative Director: Jason Karley Creative Director: Micky Coyne Sr. Art Director: Brandy Cole Sr. Copywriter: Carmen Gomez Managing Director: Stan Fiorito Account Director: Pamela Lloyd Account Director: Mike Peditto Account Executive: Ashley Pratt Account Executive: Caroline Hanley Director of Production: Brian O’Rourke Executive Producer: Anh-Thu Le Producer: Micah Kawaguchi-Ailetcher Director of Business Affairs: Linda Daubson Executive Business Affairs Manager: Lisa Lipman Senior Business Affairs Manager: Mimi Hirsch Group Planning Director: Neil Barrie Planner: Audrey Tyau Director of Digital Strategy + Social Media: Rohit Thawani Social Media Manager: Brittany Wood PRODUCTION CO: Alldayeveryday Director and DP: Matt Baron Executive Director: Michael Karbelnikoff Executive Producer: Arrow Kruse Head of Production: Nicola Westermann Producer: Christian Nurse Producer: Alex Needles EDITORIAL CO: Cut & Run Editor: Sam Ostrove Additional Editor: Sean Stender Assistant Editors: Clark Rives & Kelly Henson Executive Producer: Carr Schilling Post Producer: Gail Butler TELECINE: Apache Colorist: Shane Reed Executive Producer: LaRue Producer: Cailtin Forest ONLINE & FX: Jogger Executive Producer: Rich Rama Creative Director: David Parker Flame Assistant: Jorge Tanaka SOUND DESIGN & MIX: Beacon Street Studios Lead Sound Designer/Mixer: Rommel Molina Executive Producer: Erin Reilly Assistant Mixer: Aaron Cornacchio