It didn't matter if you were a model, a secretary or a homemaker, in the late 1960s the only thing on a womans mind all day was What should I make for dinner?. KEF and Colonel Sanders to the rescue with a 2 for 1 sale.

Client: Kentucky Fried Chicken KFC

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.