In an ironic jab at the Dove Evolution, L’Oreal has you ask the expert how to make the perfect Facebook Profile pic, and all crazy photoshop filters and tricks are go!

The Expert from L'Oreal Men Expert is here to help answer all your questions, he knows everything, so head over to and ask The Expert a question yourself.

Project name: The Expert Client: L’Oréal Paris Men Expert Creative agency: VCCP Agency Producer: Will Edridge Copywriter: Colin Bryne Art director: Jim Capp Planner: Simon Gregory Media Agency: ZenithOptimedia Production Company: Crossroads Films Director: Russel Bates Post-production: Absolute Post Audio post-production: Wave Studios

Comments (4)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    It seems I cannot acces this app, could it be that it is restricted to some specific territories ?

    Aug 10, 2011
  • Dabitch's picture

    I can't either. I think the problem is that they haven't launched it yet.

    Aug 10, 2011

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.