LamisilAT (2003) - 0:30 (USA)


LamisilAT (2003) - 0:30 (USA)

Kick that Athlete's foot!


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I like the blue background they have on their ads. The ad is very persuasive in drawing comparisons between the effectiveness of Lamisil as compared to Tinactin or Lotrimin AF. Good footage of active guys involved in karate, biking, running & soccer. The handsome spokesman delivers his lines convincingly and with a slight hint of humor. Good placement of the product package in the ad and emphasis on the "1 week" treatment time. A very good variation of the original commercial format from 3 years ago when the product was launched.

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