In an attempt to make their ads go viral, Lawn Doctor posted them with clickbait headlines, enticing people to check them out.

Client: Lawn Doctor/Yard Armour Agency: Sleek Machine/Boston CCO/Writer: Tim Cawley Senior Writer: Jeff Marois Art Director/Additional Edit: Alan Duda Senior Integrated Producer: Ben Ouellette Editor: Dave Shaw Director/DP: Sunny Zhao Production Company: Dreams Factory Talent/Composer (Yard Armour): Eric Schwartz Music: Andy Pinkham/Mortal Music Cinematography, Edit and Color Correct (Yard Armour): Nick Agri Retouching (Yard Armour): Ivan Sokol @ ArtStation

about the author

kidsleepy CD copywriter with 18 years experience who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care.