French home improvement store Leroy Merlin,wanted to re-establish its position as the country's leading DIY store. This spot features people taking "Selfies," except they're really not, they're taking photos of their handiwork.
It's been a while since I've heard a Randy Newman song in a spot.
BRAND : Leroy Merlin
Anaïs du Couëdic
AGENCY : BETC
EXECUTIVE CREATIVE DIRECTOR:
CREATIVE DIRECTORS :
Eric Astorgue (AD), Jean-Christophe Royer (CR)
TV PRODUCER :
SOUND PRODUCER :
Blacktool Brieuc Dupont & Clément Langlais