So surreal!

The tagline "Alles under controle" means "everything is under control". And it is, when you're drinking low alcohol beer. Nice.

Lingen's Blond

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.