Lotte Fit's continue their amazingly bizarre campaign, and bonus they have a behind the scenes on their website showing us just how they made this mans dreary commute cat-tastic instead. Script is easy enough, pop some gum in mouth, have giant cat carry you to work. This is the weird that Skittles wish they had.

Client: Lotte fits

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.