Louis Vuitton - Journey - (2008) :90 (France)

dabitch's picture
Posted by dabitch on 12. February 2008 - 10:30

Quad productions
Ad Agency: Ogilvy Paris
Music by : Gustavo Santaolalla

Louis Vuitton
Editor: Fred Olszak
Executive Creative Director: Christian Reuilly
Agency Producer: Laure Bayle
Director : Bruno Aveillan
Prod. Co. : Quad Productions
Music: Gustavo-Santaolalla
Post Prod & SFX: WIZZ, Paris

Your rating: None Average: 3.8 (23 votes)
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Submitted by dabitch on 14. February 2008 - 11:44.
dabitch's picture

I'm not convinced there's enough LV i this. I mean I like the way the patterns flashes at the end, just the mental connection I'm looking for.

Submitted by caffeinegoddess on 14. February 2008 - 13:13.
caffeinegoddess's picture

I wonder why the "journey" theme for LV. I know it's not new to this ad, but from a strategic standpoint...would be interesting to know why they chose that route. Is there a deeper history to that for the brand?

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