DDB Stockholm had a brilliant idea for an app that is your regular alarm-clock on the phone, but also a game where you can win discounts on Lufthansa flights to anywhere-but-here that might get you out of boring old Sweden. Then they had another great idea, to animate the case study nicely. Kyoot!

Ad Agency: DDB Stockholm


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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.