A pair of dextrous industrial robots repeatedly restyle a girl’s beau on this particularly Perlorian date for new Axe/Lynx Twist, the scent that alters itself to keep pace with the purported modern female’s attention span for guys.
Conceived by Argentinian hot shop Ponce and shot by The Brothers with the digital artistry of The Mill, the spot begins airing worldwide this month.

Lynx Twist, because women bore easily.

Director: The Perlorian Brothers AD Agency: Ponce Buenos Aires Agency Producer: Brenda Morrisom Fell Creatives: Hernan Cerdeiro, Ariel Serkin Production Company: Furlined, LA/ Soft Citizen, Toronto Line Producer: Merrie Wassen Producer: David Thorne (EP), Eliza Pelham Randall Director of Photography: Bryan Newman Editing Company: Beast Editorial Editor: Leo Scott Post Production: The Mill / Los Angeles Producer: Lee Pavey Lead Flame Artist: Chris Knight Assistant Artist: Andy Bate Lead CG Artist: Robert Sethi

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