In this PSA from TBWA and Holiday Films, Toronto, pro drunk-drtivers have their own daytime TV show, and it looks exactly like those terrible daytime TV shows of the 80s

Client: MADD Agency: TBWA\Toronto Production Company: Holiday Films, Toronto Director : Adam Massey Julian Rudd, Vapor Music, Toronto (Music + Sound Production) anthony wolch (Executive Creative Director) James Ansley (CD/Copywriter) Denise Cole (Art Director) Derek Sewell, Josefina Nadurata (Executive Producer) Tim Corrigan (Producer) Barry Parrell (DoP) Nadya MacNeil (Agency Producer) Brian Noon, Traffik Edit, Toronto (Editor)
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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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