The "making of" video where each person involved in the film gets to talk about the MassiveGood project is almost a better seller of the MassiveGood idea than the ad itself. Dr Brian Green is genuinly impressed with the idea of MassiveGood and true enthusiasm is contagious.

Agency: FRED & FARID PARIS
Advertiser supervisor : Philippe Douste-Blazy, Laurence Thurion, Bernard Salomé, Alain Navarro, Jienna Foster
Executive Creative Director : Fred & Farid
Copywriter : Fred & Farid
Art Director : Fred & Farid, Julien Boulard
Account supervisor : Nicolas Bordas, Emmanuel Ferry, Daniel Dormeyer, Dushan Karageorgevitch
Director: Spike Lee
Production House : 40 Acres and a Mule
Post Production : 40 Acres and a Mule
Audio Production : 40 Acres and a Mule
TV production : Robin Acard, Angus MacDonald

Commercials: 
Country: 

Comments (2)

  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Sound is out of sync !

    Mar 09, 2012
  • AnonymousCoward's picture
    AnonymousCoward (not verified)

    Miss U

    Jul 08, 2012

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.