McDonald's Canada sponsors the Toronto International Film Festival in a fun way by truing a customer service story into a DVD-commentary.

Client: McDonald’s Restaurants of Canada Limited
Senior Marketing Manager – Eastern Canada: Chuck Coolenx
Regional Marketing Supervisor: Andrew Mumford
Advertising Agency: Cossette, Toronto, Canada
Chief Creative Officer(s): Peter Ignazi, Carlos Moreno
Group Creative Director: Ed Morris
Creative Director(s): Jonathan Careless, Troy McGuinness
Senior Art Director: Andrew Bernardi
Senior Copy Writer: Lee Cristiano
Agency Producer: Tony DeSousa
VP of Strategy: Scott McKay
Senior Content Strategist: Carly Miller
Account Executive: Dane Armstrong
Account Supervisor: Nicole Bakker
Group Account Director: Geoff Wilton
SVP, Managing Director: Kathy McGuire
Production & Editorial House: Skin & Bones
Executive Producer: Dan Ford
Line Producer: Luke Bryant
Offline Post Producer: Tanja Harney
Director: Taso Alexander
DOP: Barry Parrell
Editor: Mitch Finn
Audio House: Pirate Audio
Audio Mixer: Joanne Uyeyama
Track Director: Tom Eymundson
Colour Transfer and Online: The Vanity
Colourist: Andrew Exworth
Flame Artist: Michael Mederios
Online Producer: Kayla Baxter
Casting House: Mann Casting
Casting Director: Steven Mann
Media Agency: OMD

about the author

kidsleepy CD copywriter with 18 years experience who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care.

Leave a comment