McDonald's 'Chicken McBites' - Little World - (2013) :30 (UK)

Leo Burnett London take us on an animated pen & ink journey through the little world of wee bites.

Advertised brand: McDonald's: Chicken McBites
Advert title(s): Little World
Headline and copy text (in English):

Advertising Agency: Leo Burnett London
Agency website: http://www.leoburnett.co.uk/
Creative Directors: Tony Malcolm & Guy Moore
Executive Creative Director: Justin Tindall
Art Director: Will Thacker
Copywriter: Blake Waters
Director: Zac Emerson
Animators/Directors: Major Briggs
Production Company: Blink
Published: January, 2013

animation

forest

bear

fantasy

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Dabitch

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Creative Director turned CTO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen, Los Angeles and Stockholm.

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