Ha! We pan through a Tae Kwan Do / Kung Fu training gym whilst the asian music tics, tocs and is pierced by sudden shouts. We assume someone is karate-chopping a plank, or similar... but wait.... Does it sound like he's yelling... water?
Cute, Leo Burnett Taiwan. Very cute. It'll place somewhere in Cannes mainly because everyone else is jealous they can't do a simple idea like this for McDonald's.