A group of hearing impaired kids are hanging out and signing, but the conversation only gets truly animated when everyone signs "burger" - the one sign word us hearing folks understand just as readily as these impaired kids do. It's universal.

Advertising Agency: Alma DDB, Miami, FL, USA
Exec. Creative Director: Enrique Faillace
Creative Director: Eduardo Bono
Associate Creative Director: Manuel Huici
Art Director: Monserrat Valera
Agency Sr. Producer: Diego Colombo
Editorial Company: Boxer, Los Angeles, CA
Editor: Rob Groenwold
Production Company: Boxer, Los Angeles, CA
Director: Jim Zoolalian
DP: Stephen Kenneston
Producers: John Barreiro
Executive Producer: John Clark


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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.