A long, long time ago, nature found a way to preserve DNA. Around 40 million years later, some engineers built a car as never before. A car with a strong DNA that lives on from generation to generation.
What follows is some seriously impressive running footage to introduce the new G-Class from Mercedes-Benz. Even more impressive though, is a 44 tonne amber-like block installation with an original 1979 G-Class inside. This exhibit was shipped from hamburg to Detroit to be shown at the North American International Auto Show to celebrate that these first Mercedes-Benz G-Class cars are still on the road today. I'm more impressed by the art installation than I am the running footage. Wish I could have seen it up close.

Client: Daimler AG
Campaign Management: Ian James, Petra Wilmking, Janina Kunze
Agency: antoni, Berlin
Account Management: Robin Weintraut
Creative Direction: Martin Pross, Tilman Gossner, Alexander Holtz
Art Director: Matthias Bauer
Copy Writer: Alexander Holtz
Producer: Mark Rota
Production: Sehsucht, Hamburg
Director: Ole Peters
Exec. Producer: Jan Tiller
Producers: Tanya Curnow, Stephan Reinsch
Service Production Spain: Myway Production, Tina Dobslaw and Rita Gil
DOP: Bernd Wondollek
Design: Axel Brötje, Julius Brockelmann, Caroline Goehner
3D Lead: Daniel Jahnel, Timo von Wittken, Juan Pablo Brockhaus
3D: Sebastian Welti, Jannes Kreyenberg, Max Zachner, Thure Koch, Ben Watts, Florian Breg, Raphael Vincente, Alexander Siquans, Hannes Gerl, Christoph Gaudl
Additional Assets: Maurice Jochen, Ivan Vasiljevic & Digital Asset Tailors
Compositing Lead: Florian Zachau
Compositing: Jona Maluck, Alexander von der Lippe, Patrick Altmeier, Christian Reimann
Motion Design: Mitra Navab-Pour
Edit: Artur Jagodda, Sabine Panek
Music & Sound Design: Yessian Music
Producer: Ulrich Witt
Sound Engineers: Max Fritz, Michel Riecken, Robin Großkopf
Music Epic Trailer: ‘Judge & Jury’ by Paul Dinletir, Audiomachine
Voice Over Recording: Loft Studios Berlin

art