Method's no longer against dirty. Now they want you to embrace it. If there's a better way to celebrate your birthday than getting dirty with cake, I don't know what it would be. Love the art direction in this spot as well. Actually the campaign is fun. And great choices of music, too. Method's been around long enough that everyone knows its environmentally sound. Great to see them evolving but without resorting to the high and mighty tone that can easily blow up in your face. Isn't that right, Chipotle?
CLIENT: Method Products Agency // MUH-TAY-ZIK | HOF-FER EXECUTIVE CREATIVE DIRECTOR: John Matejczyk DIRECTOR OF STRATEGY: Matt Hofherr ASSOCIATE DIRECTOR OF STRATEGY: Rachel Gold HEAD OF PRODUCTION: Michelle Spear Nicholson PRODUCER: Molly Hayes CREATIVE DIRECTOR: Joel Kaplan CREATIVE DIRECTOR: Tony Zimney COPYWRITER: Christopher Penman COPYWRITER: Zack Johnson ART DIRECTOR: Brittany Tooker ART DIRECTOR: Vanessa Hellmann DESIGNER: Charlotte Cooper ACCOUNT MANAGER: Ashley Gullickson DIRECTOR OF MEDIA: Eric Perko Digital Media Agency // Essence Digital Production // THE DIRECTORS BUREAU / CANADA DIRECTORS: CANADA DP: Axel EXECUTIVE PRODUCER: Oscar Romagosa HEAD OF PRODUCTION CANADA: Alba Barneda LINE PRODUCER: Julia Carrasco Editorial // CANADA EDITOR: Marc Soria de la Torre PRODUCER POST: Blanca Ballesté COLORIST: Marc Morató POST/VISUAL EFFECTS: La Metropolitana Audio // IDEA SONORA SOUND ENGINEER: Pep Aguiló MUSIC SUPERVISION: Good Ear Music Supervision MUSIC: The Joy-Tones - This Love (That I'm Giving You)