MikeHacks, like life hacks, shows you how to do something that supposedly makes life more convenient. In this case, it's putting your Mike's bottles on a floaty raft in your pool.

Client: Mike’s Hard Lemonade Senior Director, Marketing Activation: Sanjiv Gajiwala Brand Manager: Anya Dange Agency: TRIS3CT Senior Producer: Steven Anderson Creative Director: Dave Wasserman Senior Copywriter: Ben Ruggiero Art Director: Danny O'Connor Account Director: Aleksa Westwater Production Company: Über Content Director: Daniel Strange Owner/Exec. Producer: Phyllis Koenig Owner/Exec. Producer: Preston Lee Executive Producer: Steve Wi

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about the author

kidsleepy 17 year copywriter, now CD from Pittsburgh, who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.