Ever wonder how all those new music hybrids are created? They're made at the breeding farm, which looks a lot like a good old fashioned rabbit brothel.

Client: MTV
Agency: Duval Guillaume, Antwerp
Production Company: Monodot, Brussels
Director : Erik Bulckens
Geoffrey Hantson (Creative Director)
Carsten Van Berkel, Stefan Leendertse (Art Director)
stefan Leendertse, Carsten Van Berkel (Copywriter)
Tatiana Pierr (Producer)
Marc Van Buggenhout, Bruno Dejonghe (Agency Producer)
Apollo Studios Montreal / Brussels


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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.