The Einstein lookalike is playing his violin. It gets interesting when he plays Lady Gaga's "Bad romance"

Client: National Geographic
Ad Agency: McCann New York

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.