NBA- BIG Color / Dribble song - (2012) :30 (USA)
A new NBA spot will premiere during tonight’s games created by Goodby, Silverstein & Partners, featuring five of the NBA's best – Dwyane Wade, Carmelo Anthony, Dwight Howard, Russell Westbrook and Joe Johnson . The players share the court to promote a special set of single-color Christmas Day uniforms. Not a word is spoken in the :30 spot; the only sounds come from the players simply dribbling in place with basketballs. At first the dribbling is haphazard and random, and then it becomes rhythmic and melodic, turning into a recognizable holiday classic.
Agency : Goodby Silverstein & Partners
Executive Creative Director: Jeff Goodby
Creative Director: Nick Klinkert
Creative Director: Marty Senn
Art Director: Nick Luckett
ACD/Copywriter: Pete Harvey
Director of Broadcast Production: Cindy Fluitt
Executive Producer: Tod Puckett
Producer: Stephanie DeNatale
Account Director: Jason Bedecarre
Account Manager: Janice McManemy
Assistant Account Manager: Heather Morba
Senior Business Affairs Manager: Julie Petruzzo
Business Affairs Coordinator: Anna Dionko
NBA
EVP, Marketing: Jamie Gallo
Production Company
Production Company: Park Pictures
Director: Michael FitzMaurice
Executive Producer: Mary Ann Marino
Producer: Ron Cosentino
Director of Photography: Michael FitzMaurice
Production Designer: Bruce Shibley
Editorial
Editorial Company: eLevel Films
Editor: Erik Johnson
Assistant Editor: Quinn Moticka
Producer: Ana Orrach
Sound Design/Mix
Company: eLevel Films
Senior Audio Engineer: Dave Baker
Music
Company: eLevel Films
Composer: Nic DeMatteo
Graphics
Motion Graphics Company: eLevel Films
Creative Director: Brady Baltezore
Motion Graphics Artist: Chris Carmichael
VFX/Finish
VFX Company: a52
VFX Supervisor: Patrick Murphy
Lead Flame / Color : Brendan Crockett
Additional 2D : Stefan Gaillot, Richard Hirst, Steve Wolf, Jesse Monsour
Executive Producer: Megan Meloth
VFX Producer: Jamie McBriety
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comments
- Oh! Amazing labor with the
3 hours 51 min ago - What is the name of the song
1 day 17 hours ago - With this card, they're
1 day 21 hours ago - Haha as well as "Why is it?"
2 days 5 hours ago - This was all so much better
2 days 9 hours ago - This wasn't an Abercrombie
3 days 2 hours ago - This just makes me like
3 days 2 hours ago - Ha haha, the way he snogs the
3 days 8 hours ago - Speaking of cereal&feels,
3 days 9 hours ago - Fair enough. You're not a
4 days 38 min ago
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