Think of the NCAA as a marching band. No wait, don't think of them as a marching band. Think of them as a cheering squad.

How about we just think of the NCAA as something that makes students uncomfortable. Because all I see in this spot are uncomfortable students.

Client: National Collegiate Athletic Association (NCAA) Agency: Leo Burnett Detroit Executive Creative Director: Steve Chavez Creative Director/Art Director: Bob Veasey Creative Director/Writer: Glen Hilzinger Executive Producer: Erik Zaar Production Company: Recommended Media Director: Chris Woods Executive Producer: Phillip Detchmendy Founder CEO: Stephen Dickstein Editorial: Tom Scherma. Cosmo Street Visual Effects: Company 3 New York Sound Design: Elias

about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.

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