Set to the very un-Dutch Don McLean's "Starry Starry Night,' this ode to Vincent van Gogh is a touching portrait of the artist and the land he came from. Vincent, if you didn't know, is the original cool, just like Holland. Of course we know if you have to tell people you're cool, you really aren't, so the campaign itself is a bit awkward, but this message in particular is even more so. " Hey Vinny! We've been missing you forever, buddy! Sorry we only bought like one or two of your paintings and left you in near poverty while you were alive. But we're going to make it up to you by featuring your work in an ad and then calling you cool."
Client: Netherlands Board of Tourism and Conventions Agency: Mustache Agency Director: Gavin Bellour Director of Photography: Felipe Soares Creative Director: John Limotte Director of Marketing: Jeff Cambron Will Bystrov: Head of Post-Production