Like a love poem to American Football. "Inside these lines, we may have our differences, but recognize there is more that unites us," the VO says as the music swells and we see a man painting lines on the field. The surprise twist is that he's painting a map of the United States.

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.