Nike has launched a new national $650,000 grant program to support community and school groups that aim to unlock the potential of youth, through programs that focus on sports - see campaign website www.nikebackyourblock.com
Ad Agency: Mr Youth, New York
Producer/Director/Editor: Ben Patterson
Director of Photography: Justin Lange
Graphics: Kalika Kharkar
Soundtrack: Adam Fox
Principal Talents:
Runner-Allison Hagendorf
Basketball Player-Jarrin Kirksey
Soccer Player: Justin Magner
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