Nikon is a multinational corporation headquartered in Tokyo, Japan specializing in optics and imaging. Its products include cameras, binoculars, microscopes, measurement instruments.

Agency: GT Tokyo 

Client: Nikon 

Creative Director: Naoki Ito 

Copywriter: Naoki Ito 

Director: Hideyuki Tanaka 

Production Company: Rock & Roll, Japan


Leave a comment

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.