Lance Armstrong, the seven-time Tour de France winner, has spent a lot of time behind tailpipes, so who better to showcase the new 100% electric, no tailpipe, zero-emission vehicle.

Chief Creative Officer: Rob Schwartz
Creative Directors: Chris and Margaret
ACD/AD: Shawna Bigby
ACD/Writer: Michael Richardson
Bus Manager: Robin Rossi
Acct. Supervisor: Patrick Jones
Acct Executive: Leigh Davidson
Executive Producer: Elaine Hinton
Agency Senior Producer: Elizabeth Giersbrook

Production Company: Smuggler Films USA & Louka Films/France
Executive Producer: Brian Carmody/ Allison Kuntzman
Line Producer: Tim Kerrison
Director: Oskar Holmedal/Stylewar
DP: Alex Lamarque
Editor: JD Symth at Final Cut
Producer: Final Cut: Jennifer Miller
Mix: Roen at Lime Studios Santa Monica
Telecine: Stephan at Co3

Digital Domain
Executive Producer: Jim Richie
Effects Supervisor : Eric Rosenfeld
Flame: Les Umberger
Producer: Charles Self
CG Supervisor: Richard Morton
2D Car: Rafael Colon

Music Company: Beta Petrol
Executive Producer: Dayna Turcotte
Composer: John O’Brien
Sound Designer: Michael


Leave a comment

about the author

TBWA TBWA\WORLDWIDE is a top ten ranked global advertising network that holds DISRUPTION® at its core to develop business-changing ideas. This account run by Elaina.