NOWNESS "Why wine?" (2016) 3:48 (USA)

Fun bit of branded content for magazine NOWNESS that answers the question "Why wine?" It is directed by James Casey, an features LCD Soundsystem frontman James Murphy who also co-owns the Brooklyn wine bar The Four Horseman It also features wine consultant Justin Chearno, The New York Times wine and food critic Eric Asimov, GQ food correspondent Alan Richman, Time wine and travel columnist Alice Feiring and others as they discuss the merits of wine. I like Murphy's answer best: It tastes good and it fucks you up.

Director: James Casey
Producer: Thomas Carter
Studio Cinematographer: Alastair Casey
Editorial Company: Cut + Run
Editor: Dan Maloney
Assistant Editor: Nicole Berg
Executive Producer: Rana Martin
Producer: Evyn Bruce
Colorist: Colin Travers
Audio Post: Phantom Audio
Mixer: Conrad Sanguineti

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