These ads from WIng for the New York International Latino Film Festival pokes fun at the difference between "movies" and "Films" by mocking stereotypical film-clichés.

See also, the audition of dynamite, The fruit cart guy and in Spanish, Asteroide.

Client : New York International Latino Film Festival
Agency : Wing, New York
Production : Puenzo Hermanos

Director : Pepe Puenzo
Chief Creative Officer : Gustavo Asman
Copywriter : Xoch Serrano
Art Director : Jaime Tao
Art Director : Alvaro Naddeo
Copywriter : Ruben Salavert
Agency Producer : Xiang Mengwen
Producers: Nadina Steimberg, Alejandro Falduti
Account Executive(s): Daniel Gergely
Director of Photography: Max Ruggeri
Executive producer: Nicolais Hoffmann
Post Coordinator: Misael Bustos and Sofia Tau
Editing House: Puenzo Hermanos
Editor: Hugo Primero
Post production House: 3DN


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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has worked in New York, London, Amsterdam, Copenhagen and Stockholm.