Forget shock tactics, hello comedy. A young man "internalising a really complicated situation" as he ponders whether or not to tell his mate not to drive home.
And since you never want to say : "bro, you know I can't grab your ghost chips" he makes the right call.
Director: Steve Ayson
Title: Ghost Chips
Agency: Clemenger BBDO, Wellington
Executive Creative Director: Phillip Andrew
Agency Producer: Martin Gray
Art Director: Bridgid Alkema
Copywriter: Bridgid Alkema , Mitch Alison