Office & services

 

.office - supplies, service, etc. (ads)

 

Dunder Mifflin - Paper War With Cat (2013) :30 (USA)

Dunder Mifflin - Paper War With Cat (2013) :30 (USA)

Regional ad aired only in Scranton, PA during 3rd Quarter.

The brand worked with Tongal and got a bunch of fun ads that were evaluated by executives at Staples' Quill.com (which markets the brand) and the producers of The Office.

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Albert Dali, Bull Gary, Idiot Proof Names, www.AlbertDali.com
Albert Dali, Christy on Deo, Idiot Proof Names, www.AlbertDali.com
Albert Dali, Low Rial, Idiot Proof Names, www.AlbertDali.com
Albert Dali, Poo Joe, Idiot Proof Names, www.AlbertDali.com
Albert Dali, Hug & Does, Idiot Proof Names, www.AlbertDali.com
 

Albert Dali Idiot Proof Names Posters

Pronunciation is the key for brand names. If there's even a minor handle for butchering of the name, a brand can become the laughing stock. That's why, you need idiot-proof names that work in all markets. Our new campaign turns the spotlight on this issue.

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Post-It to Will&Kate on billboard "May you stick together forever".....

The Royal wedding fever is getting redonkulous now, even Post-It® notes are in on it. "May you stick together forever", oh dearie me what an awful pun. But I suppose it'll make the romantics at heart smile.... slamshuts desk-drawer with the box of new Post-It® notes. Won't work on me. Nuh-uh.

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Careerbuilder - Parking chimps - (2011) 30 (USA)

Careerbuilder - Parking chimps - (2011) 30 (USA)

The chimps are back. Chimps are not monkeys. For every person who refers to "monkeys" in the Careerbuilder ads, take a drink! #Superbowldrinkinggame

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Brand campaigns can suck
Bad brand managers
Choosing an ad agency
 

Mouse pad posters

Somehow brand naming scores lowest in your average brand manager's scheme of things. Our brief was to shake things up a bit by provoking the brand manager with some mouse pad posters.

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Dirty Harry
Steve Martin
 

Name Chain

We had to think of a fun way to promote ourselves. What better way than to play a name game!

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Albert Dali - Elephant
Albert Dali - Banana
Albert Dali - Chair
Albert Dali - UFO
Albert Dali - Parrot
 

Wrong Names

There is this myth that naming is a no-brainer. So some clients do it themselves and live to regret it after the deed is done. To counter this DIY Naming, we decided to do a stark campaign to educate clients on how badly things can go wrong if the category-fit, product-fit and brand-fit is just not right.

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The Earthquake
The Industrial Strife
 

Information is a vocation - FRANCE INFO by Euro RSCG C&O

Euro RSCG C&O created an advertising campaign for the first French information radio, France Info.
The campaign includes a series of 3 black and white posters ads (photographer: Marc Gouby).
Three people of the editorial staff have been shot to empower the idea that reporters are at the heart of information.

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Shortest Stories

To illustrate the fact that names are the shortest stories of brands, we substituted some legendary names with the briefs that would have possibly given birth to the coinage.

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Albert Dali Name Puzzle Posters

Our stark Name Puzzle Posters for Albert Dali Naming Consultants intrigued quite a few. So we decided to befuddle people further with a new series of puzzles!

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