Anonymous director Justin Reardon, via The Escape Pod, uses hidden cameras to see who else respects the penny. The art dealer picks up the first of a hundred bags and changes his mind: "Definitely not."

Client: OfficeMax
Spots Title: Antique Art, Antique Toys, Art Dealer, Buttons, Classic Guitar, Rare Coin, Rare Book
Air Date: September 2009

Agency: The Escape Pod
CD(s): Vinny Warren, Greg Nations
Managing Director: Norm Bilow
EP: Kent Kwiatt

Prod Company: Anonymous Content
Director: Justin Reardon
EP: Jeff Baron
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Production Supervisor: James Blom
Producer: Norman Reiss

Editorial: The Whitehouse
Editor: Matt Walsh
EP: Carrie Hoecek

Commercials: 
Country: 

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.