A couple of months ago I was working on a brief for a financial company which seemed intrinsically and fundamentally boring. The client briefed us pretty tight; everything had to be about professionalism. Professionalism was the word of the day. But how on earth could I make professionalism cool? A planner told me: "Unpack that word. Think of it as being more than just one thing." And I realised professionalism also meant honesty
Client: Oncam Chief Marketing Officer: Richard Morgans Digital & Social Media Marketing Manager: Therese Hume Agency: 41? 29! Agency President: Alemsah Ozturk Creative Director: Seren Koroglu Creative Group: Alperen Altınoz
Oncam - Heist On Cam - (2015) 1:18 (USA/UK)
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