ONgov "Save the snowy driveways" (2017) :30 (Canada)

 
 

ONgov "Save the snowy driveways" (2017) :30 (Canada)

Love almost everything about this spot which explains in a very simple and humorous way the economic impacts that climate change could have on Ontario. No snow means fewer jobs, including for shoveling. No tips on helping show up because they want you to visit a website for more info. Hence the "almost," in the first sentence. Also, it's quite the interesting time to be running this particular spot, as well as the skiiing spot. Toronto, Ontario had an extreme cold warning last week and is supposed to receive a bunch of snow and freezing rain this week. It's been hammered a few times this winter with snow. And The Farmer's Almanac is predicting a colder than usual winter with above average snowfall.

Client: Government of Ontario, Ministry of the Environment and Climate Change
Ann Byberg – Senior Marketing Officer – Premier’s Office
Veann Leps – Creative Marketing Advisor – Premier’s Office
Liz Hooper – Creative Marketing Advisor – Premier’s Office
Courtney Richardson – Senior Media Content Coordinator – Ministry of Environment and Climate Change
Kristen Routledge – Director of Communications – Ministry of Environment and Climate Change
Michelle Burr – Senior Manager – Ministry of Environment and Climate Change
Thom Jenkins – Team Lead, Marketing Communications - Ministry of Environment and Climate Change
Melanie Robert – Director of Marketing and Digital Strategy – Cabinet Office
Andrew Sturrock – Marketing Coordinator – Cabinet Office
Kristen Polito – Senior Marketing Advisor – Cabinet Office
Sharyn Byrne-Nearing – Senior Manager, Marketing – Cabinet Office
Agency: Bensimon Byrne
Creative Director: David Rosenberg / Joseph Bonnici
Art Director: Chris Brown
Writer: Matt Doran
Agency Producer: Michelle Pilling / Meghan Cheesbrough
Group Account Director: Jill Engelman
Business Lead: Afton Franklin
Project Manager: Christian Edejer
Strategist: Celina Bussiere
Production House: Asymetric
Director: Peter Huang
Director of Photography: Kris Bonnell
Executive Producer: Evan Landry
Line Producer: Jason Aita
Post Production / Offline: Married to Giants
Editor: Paul Skinner
Post Production/ Transfer: Alter Ego
Post Production Online: Wingman
Online Artist: James Andrews
Colorist: Connor Fisher
Audio House: TA2
Director: Drew Frohmann
Engineer: Dave Clarke

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