Outshine isn't a movement or a fad. They're just tasty snacks that are natural. That's good. Because they're popsicles. And popsicles don't need a movement or manifesto. Like, ever.

Client: Nestlé USA and Outshine® brand Client team: Director of Marketing - Snacks Portfolio, Kevin George Brand Manager, Rachel Jaiven Agency: Swift CCO: Alicia McVey ECD: Rick Albano GCD: Cat Hyland CDs: Otis Rubottom, Aaron Feiger, Carolin Harris Planners: Deb Williams, Harriet Riley AD: Gabriella Narvaez Writer: Brittnee Gregory Designer: Holly Stout Account Management: Jaime Komitor, Michelle Borgese, Liam Doherty, Amanda Combs Producers: Fran O’Connor, Madeline Byers, Krissy Brunsman Production Partner: Splendid Production Partner Producers: Hope Farley Director: Ramma Mosely Director of Photography: Ramaa Mosely & Michael Kortlander Edit : Jump LA Editor: Erwin Fraterman Producer : Betsy Beale & Callie Beckman Motion Graphics: Mirada Creative Director: Rob Resella Producers : Sascha M. Flick & Max Merbaum Still Photographer: Brian Lincoln
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about the author

kidsleepy 17 year copywriter, now CD, who has worked in many cities including Pittsburgh, New York, Atlanta, Montreal and currently Los Angeles. I snark because I care. I ain't complainin' I'm just tellin' it like it is.

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