Pampers - #Everybaby is a prince or princess - (2015) :90 (UK)

Pampers realized that on May 2nd 2015, the world (or at least the UK) celebrated the birth of a very special baby. They wanted to get involved in the celebrations too, but they wisely celebrated the births of a handful of other special babies - because as we all know, #everybaby is a prince or a princess to their family. Nice insight, and very true, Pampers.

ad agency: Saatchi & Saatchi

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Geoff Jackson's picture

This is a beautiful ad for Pampers. My wife Sheila retired as a Midwife at Queens Hospital in September 2013. She immediately recognised Queens from a fleeting glance. Her eyes welled up and tears began to run down her cheeks. She thought the ad was wonderful. Thank you.