Wong, Doody, Crandall, Wiener (WDCW) debuts a new commercial today for Papa Murphy's International, promoting the chain's popular Jack-o-Lantern shaped Halloween pizza. Papa Murphy's is the nation's largest take 'n' bake pizza chain with 1380 locations and has been voted top national pizza chain by Zagat for the last three years. "Scary" breaks today, and will air throughout the markets that Papa Murphy's serves.
Halloween is a very popular pizza week for Papa Murphy’s. WDCW has served as the Papa Murphy’s agency of record since October of 2012 and conceived this latest spot, a horror movie spoof complete with tired, crabby, hungry children out trick-or-treating in their costumed finery.