This week Pepsi announced that it was cancelling the worlds largest telephone call-in contest planned by Diet Pepsi on today's game.

Pepsi made the decision following discussions with federal government and the phone company over concerns that extra demands could be placed on the nation's telecommunications network.

In light of world events, access to phone lines is of prime importance.

Pepsi believes we should avoid anything that could have even the slightest chance of disrupting our nation's phone service.


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claymore Creative Director, copywriter and ad connoisseur that has been riding the wild surf of advertising in style, panache and grace for two decades.

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